Burnout, Hard Work and a Happy New Year!
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Running a small business comes with its own set of challenges. Especially when you’re trying to grow in a market that feels more competitive than ever.
We’re the first to admit that at times we’ve let parts of our website, branding, and social media sit untouched. Even though we know these are some of the best tools we have to connect with you and grow our small business.
The truth is, the market has been tough, and like many of you, Ben and I both work full-time jobs on top of paying bills and managing day-to-day life. Some weeks, by the time everything is done, we just don’t have the energy left to write blogs or put together constant emails the way we wish we could. Burnout hits, and it hits hard.
And we know we’re not alone. This is something so many people face, in the crafting community and throughout the world these days.
So, moving into 2026, we want to slowly rebuild that balance. We don’t plan to overwhelm your inboxes, but when we do have sales, deals, or exciting updates, we plan to communicate them better—whether that’s through email or social media.
We hope you’ll continue to enjoy our new products, seasonal additions, and bundle options. Ben and I are always working behind the scenes to bring in fresh scents, retire the ones that aren’t loved as much, and add new warmers and combo boxes to keep things interesting.
Thank you so much for reading, being great customers, and support our candle making journey!
Happy Holidays and to a Great New Year!
Scott and Ben